Designing for Change
During research and prototyping we noticed several major challenges with the existing system that were limiting the uptake of mobile money among farmers. First, the complicated user experience significantly slows down workflows for the coffee buying staff, giving them little incentive to encourage farmers to accept mobile money. Once a payment is made it takes anywhere from one to five hours to process due to unreliable WIFI networks; whereas, cash transactions take only 20 minutes. Finally the system is heavily reliant on generator power to run the laptop and printer.
We took stock of these existing areas of friction and designed a more efficient, streamlined system with both staff members and farmers in mind.